Capturing the Light at Bloom: A Personal Favorite
One of the most meaningful aspects of my work as a photographer is collaborating with businesses that I believe in—and this project was especially close to my heart. My wife’s pelvic therapy practice, Bloom, has been growing, and with two locations now, she’s updating her website and branding to reflect the incredible care her team provides. Naturally, I jumped at the chance to help her tell Bloom’s story visually.
Bloom’s Lutz location is one of my absolute favorite places to shoot. The way the light pours in through the front window gives the space a warmth and serenity that perfectly aligns with the care my wife and her team offer their patients. Every time I shoot there, I find myself drawn to how the light interacts with the textures of the space, creating a calming yet dynamic atmosphere.
This session felt extra special, as I’ve had the opportunity to capture Bloom’s journey from the very beginning. We focused on highlighting the welcoming environment, the attention to detail, and the expertise that sets Bloom apart. I loved playing with the natural light to create a sense of openness and comfort—qualities that are so central to what Bloom stands for.
These images are some of my favorite work to date, not just because of how beautiful the space is, but because they represent the passion and dedication my wife has poured into this practice. Seeing her vision come to life—and being able to contribute to that—has been such a privilege.
Here are a few of my favorite shots from this session. I’d love to hear your thoughts on how the light brings the space to life. And if you’re a business looking to refresh your branding with photography that reflects your values, let’s chat—I’d love to help you tell your story.
